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KMID : 0858820220390020041
Journal of Korean Society for Health Education and Promotion
2022 Volume.39 No. 2 p.41 ~ p.51
Communication strategies in ¡®the COVID-19 era¡¯: The effect of subjective knowledge level and satisfaction with government disinfection policy on intention to follow the quarantine rules
Yu Hyun-Jae

Choi Hye-Won
Jeon Ye-Sol
Abstract
Objectives: This study investigated what variables could be influential to people¡¯s satisfaction with the government¡¯s policies in preventing epidemics and their intentions to follow all kinds of policies and rules regarding COVID-19.

Methods: We conducted an online survey using the Sample Questionnaire: Behavioral insights for COVID-19 distributed by the WHO (2020).

Results: How positive people actually feel toward the government¡¯s policies regarding COVID-19 could be an important variable to decide whether they follow the quarantine rules. Also, there were some significant relationships between the people¡¯s subjective perceptions toward their information literacy about COVID-19 and their level of satisfaction with the government¡¯s policies for preventing epidemics. Furthermore, the self-efficacy level of prevention of COVID-19 could also cause a mediation effect on people¡¯s intentions to follow the policies.

Conclusion: The researchers believe that the insights from this exploratory study can be especially useful to plan ways for people to be more positive and active regarding the policies for preventing epidemics, especially in this ¡°COVID-19¡± era.
KEYWORD
COVID-19, perceptions toward COVID-19, COVID-19 literacy level, government¡¯s policies, self-efficacy
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